Internet Marketing

So you’ve just started to implement search engine optimisation yourself, or maybe you’ve hired a SEO company to help you out. It’s been a couple of months and you aren’t seeing the results you wanted. Don’t think that maybe SEO doesn’t work for your company, have a look at the potential things that could be holding you back and act upon making it better. Give it time Today people are obsessed with that instant gratification, expecting something to happen immediately. Search engine optimisation works in the complete opposite way and requires a hefty dedication of time. You won’t see proper results if you’re only putting in ten minutes a day. The process is also a lengthy and tedious one. You have to let your website grow before it can bloom. You’re working with the wrong people If you’re time is valuable you should look into hiring a third party like an SEO company to help create and maintain a strategy. This task shouldn’t be given to the lowest offering service either. Quality ...

In the blink of an eye, new tools come and go. There are a million out there, and most new and experienced SEOs are always asking - what are the best tools out there? Which tools are definite "must haves" and which should I shelve? In 15 years as a digital marketer, I’ve been particularly interested in searching for powerful tools that can go a long way. I’ve always believed that by revealing the right data, a good tool can open doors. So without further ado, here is a list of some of the best tools I’ve discovered, and why. SEMrush The first, and most powerful, way we use SEMrush is to determine if a site is healthy or not. Whenever we are doing outreach and working on link-building campaigns, we always check SEMrush to see how many keywords a site is ranking for in Google. When we find sites that have a high volume of inbound links and DA, but no keywords ranking in SEMrush, then it’s likely they’ve been penalized. We also check their organic traffic to d...